This is a playful Taco Bell interior and external signage design bursting with colour and energy.

The project consisted of a full interior fit-out from kitchen to customer area, considering Taco Bell's operations as well as brand ethos. This design adapted the customer journey by encouraging customers to utilise self-serve ordering systems through clever pattern placement and enabled a separate delivery driver area to boost satisfaction all round.

The scheme embraces vividness and enthusiasm through colour and pattern. This is echoed internally and externally, all whilst utilising Taco Bell's brand concept and design.